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Hi, I'm Stephanie. 👋

I’m a senior product designer who thrives in complexity, especially the messy, ambiguous kind that calls for clarity, structure, and heart. I’ve reshaped legacy platforms, brought direction to projects that didn’t have any, and helped build design systems from scratch.

Healthcare plans

Boosting KelseyCare’s site clarity for business growth driving a ~20% ↑ in leads

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Streamlined 30+ pages into five essentials, improved navigation, and clarified calls to action to drive higher quality leads and smoother journeys.

Page count reduction
−83%

Conversion rate increase
+12%

Wellness and fitness services

Increasing mobile planning efficiency by ~30% for Jenny Craig’s menu builder

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Led redesign effort on the menu builder to simplify choices, enhance dietary filters, and deliver a faster and more intuitive mobile meal planning experience.

Financial services

Driving $80K in revenue by improving lead conversions for Edward Jones’ gated content

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Reworked the gated article flow for clarity, value, and trust. This resulted in a 3.4% increase in capturing PIIs and the highest performing form up to that point.

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